The meat, dairy, and egg corporations buying vegan companies see it as "buying into" the successful plant-based market. Others see it as vegan companies "selling out" and ..Read More
My mission is simple: to empower people to reflect their deepest values in their everyday choices. I believe people want to make a change but they struggle with how to do it. Emphasizing the fact that being vegan is a means to an end rather than an end in itself, I address all aspects of living healthfully and compassionately, including food, cooking, nutrition, ethics, animals, family dynamics, food politics, and social psychology. I also draw upon my love of language, etymology, literature, history, film, and culture. Welcome to the journey.